Duration
4 weeks practical
2-3 hours/week
Team Training
5-25 participants
Department-wide options
Focus
Practical tools
Immediate application
Outcome
AI-powered campaigns
30% efficiency gain
Program Overview
Skills You'll Gain
AI Content Generation
Create compelling copy, visuals, and videos using AI tools
Predictive Analytics
Forecast trends, customer behaviour, and campaign performance
Customer Segmentation
Use AI to identify and target high-value customer segments
Campaign Optimisation
Automate A/B testing and real-time campaign adjustments
Perfect For
- Marketing managers and directors
- Content creators and copywriters
- Digital marketing specialists
- Social media managers
- Email marketing teams
No Tech Background Needed
Designed for marketers, not programmers. We focus on practical tools you can use immediately.
4-Week Journey
Week 1: AI Content Creation
Master AI tools for content generation across all formats
- • ChatGPT & Claude for copywriting
- • Midjourney & DALL-E for visuals
- • AI video generation tools
- • Content personalisation at scale
Week 2: Data & Analytics
Turn data into actionable marketing insights
- • Customer behaviour prediction
- • Sentiment analysis tools
- • Market trend forecasting
- • Competitive intelligence
Week 3: Automation & Personalisation
Build automated workflows and hyper-personalised campaigns
- • Email automation with AI
- • Dynamic content creation
- • Chatbot implementation
- • Lead scoring automation
Week 4: Optimisation & Strategy
Integrate AI into your complete marketing strategy
- • Campaign performance optimisation
- • ROI measurement frameworks
- • AI marketing stack design
- • Implementation roadmap
AI Tools You'll Master
Content Creation
ChatGPT, Claude, Jasper, Copy.ai
Visual Design
Midjourney, DALL-E, Canva AI
Analytics
Google Analytics AI, Tableau
Automation
HubSpot AI, Zapier, Make
Expected Results
Content production speed
Campaign performance increase
Time saved on repetitive tasks
Investment Options
Individual
- 4 weeks of training
- All course materials
- AI tool templates
- Certificate of completion
Team (5+)
- Everything in Individual
- Custom team workshops
- Private Slack channel
- 90-day implementation support
"This training transformed how our marketing team operates. We're now producing 3x more content with better results, and our campaigns are more targeted than ever. The ROI was immediate."Sarah Chen
Marketing Director, TechCorp
Start Dates
February 2025
Starts Feb 17
Open for enrollment
March 2025
Starts Mar 17
Early bird pricing
April 2025
Starts Apr 14
Registration opens soon
Need custom dates for your team? Let's discuss